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Please Wait

Great things come to those who wait. But don't wait too long, great things also like assertiveness.

Look at the pink disk closely. Look at it intensely. Hypnotized yet?

Don't rush it: we are marinating our work in creative juices.

Why not use this time to clean your screen? It's filthy.

We'd let you in now, but we don't want to break the heart of the guy who animated the spinning logo.

By the way, what's your lucky number? Mine is 76.

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tokyo

Supercell

OOH, Film, Digital, Strategy

2014

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To promote Supercell's Clash of Clans smartphone game, our goal was to make a big impact, while introducing the game to a wider audience that may not yet know the characters and the game. Our solution was a simple, effective series of TV Commercials that introduced some of the key characters from the game in a short 15 second format, perfect for key Asian markets.

The series of commercials was produced for Japan and South Korea, starring Gota Watabe in Japan and Kim Min Gyo in South Korea, along with animated versions of the key characters from the game. We also brought the characters of Clash of Clans to life in a series of eye catching visuals that were heavily featured in Tokyo's Yamanote Line and Shibuya Station, as well as Osaka Station.